EMR
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Rocksteady Studios
Haddad invested heavily in Warner Bros.' next big title, Suicide Squad: Kill the Justice League, which had been in development for more than six years at Rocksteady Studios. Telling staff that it could also be a billion-dollar game, he and his team greenlit TV commercials and successfully pushed for coverage on the Warner Bros.-owned cable news network CNN.
But Rocksteady, the developer of the beloved Batman: Arkham trilogy, was admired for its single-player games and had attracted employees who knew how to make such titles. Pivoting to Suicide Squad, a multiplayer shooter, was an awkward fit that led to attrition and turmoil. Late in production, Rocksteady bosses Jamie Walker and Sefton Hill left to start a new company and recruited former colleagues to join them.
Ultimately, fans didn't have the appetite for another online shooter, and the game tanked. Rocksteady gave up on plans for content after the first year, ending the story with a hasty animation that backtracked on some of the narrative's most controversial aspects, revealing that the superheroes thought to be dead were in fact clones.
Now, Rocksteady is looking to return to Batman for a single-player game, but according to people familiar with the timeline, the new project is years away from landing.
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