• Hey, guest user. Hope you're enjoying NeoGAF! Have you considered registering for an account? Come join us and add your take to the daily discourse.

Wkd Box Office 05•17-19•13 - Trek sets phasers to #1, Iron Man 3 rockets past a billi

Status
Not open for further replies.
He probably knows the deal. I'd imagine Warners either paid him a little bit extra to suffer the indignity, or he was like "I get it. Whatever." and cashed his check.
 

kswiston

Member
Super Early estimates suggest $35M Friday, and $100M+ for Fast 6 over the 4 day weekend.

As mentioned, the Hangover 3 is down massively over the previous movie. $10-12M Friday and maybe $50-60M over its Thurs-Mon opening.

Early reports also suggest Epic is not bombing, and could make up to $50M over the long weekend.

We'll know more tomorrow. I'm interested to see how the holdovers are doing in light of this.
 

kswiston

Member
Studio Estimates for Friday:

1) Fast and Furious 6 - $39M
2) The Hangover 3 - $14.5M - $26M total
3) Star Trek Into Darkness - $10M - $119M total
4) Epic - $9M
5) Iron Man 3 - $5M - $353M total

- This weekend will easily be the biggest Memorial Day weekend of all time by cumulative gross.
- The Hangover 2 made $61M in its first two days
- Fast 5 made $34M on its first day
 
Studio Estimates for Friday:

1) Fast and Furious 6 - $39M
2) The Hangover 3 - $14.5M - $26M total
3) Star Trek Into Darkness - $10M - $119M total
4) Epic - $9M
5) Iron Man 3 - $5M - $353M total

- This weekend will easily be the biggest Memorial Day weekend of all time by cumulative gross.
- The Hangover 2 made $61M in its first two days
- Fast 5 made $34M on its first day

That Fast 6 number includes the late Thursday shows in it, so the number is padded.
Still impressive number, and glad to see the film hitting with audiences.
 

kswiston

Member
That Fast 6 number includes the late Thursday shows in it, so the number is padded.
Still impressive number, and glad to see the film hitting with audiences.

10pm previews are the new midnight releases. Even without previews/midnights, I think Fast 6 is a little ahead of the last film. Monday being a holiday will also boost the Sunday gross, so I am expected at least $90M over the 3-day weekend.
 
10pm previews are the new midnight releases. Even without previews/midnights, I think Fast 6 is a little ahead of the last film. Monday being a holiday will also boost the Sunday gross, so I am expected at least $90M over the 3-day weekend.

Which I am fine with. Means I don't have to stay up as late. It is just a way for studios to pad the numbers though. I know it comes across as me taking away from how well FF6 did on Friday, but almost all opening weekend numbers need an * next to them now.
 
10pm previews are the new midnight releases. Even without previews/midnights, I think Fast 6 is a little ahead of the last film. Monday being a holiday will also boost the Sunday gross, so I am expected at least $90M over the 3-day weekend.

so does this mean that the movie will cross $100M overall in its first week?
 

kswiston

Member
Which I am fine with. Means I don't have to stay up as late. It is just a way for studios to pad the numbers though. I know it comes across as me taking away from how well FF6 did on Friday, but almost all opening weekend numbers need an * next to them now.

I would be interested to know how many theatres do both 10pm AND midnight showings. If they are doing one or the other, it's not really padding any more than including midnights is.

so does this mean that the movie will cross $100M overall in its first week?

for the 4-day long weekend? Ya, that's pretty much locked. Depending on its hold today, it could pass that mark on the 3-day weekend. The film would need to be in the mid 30s today though.
 
I would be interested to know how many theatres do both 10pm AND midnight showings. If they are doing one or the other, it's not really padding any more than including midnights is.

Showtimes start at 10pm. After that it is open season. My theater had showings at 10, 10:10, 10:30, 11:00, 11:30, midnight.
 
Which I am fine with. Means I don't have to stay up as late. It is just a way for studios to pad the numbers though. I know it comes across as me taking away from how well FF6 did on Friday, but almost all opening weekend numbers need an * next to them now.

Nah. The whole game is (and has always been, since the mid-70s) a rigged horse race for the sake of having it. There's no need for an asterisk if everyone's gonna have an asterisk. It's just part of the artificiality of it, along with never adjusting for inflation and not counting ticket sales.
 
Nah. The whole game is (and has always been, since the mid-70s) a rigged horse race for the sake of having it. There's no need for an asterisk if everyone's gonna have an asterisk. It's just part of the artificiality of it, along with never adjusting for inflation and not counting ticket sales.

True. Just a dick measuring contest between studios in the end.
 

Alrus

Member
Epic's opening isn't that good... Memorial day will help though.

Haha at The Hangover.

Star Trek is having similar numbers than its predecessor. I guess lifetime grosses will be about the same (probably a bit less).
 

kswiston

Member
Nah. The whole game is (and has always been, since the mid-70s) a rigged horse race for the sake of having it. There's no need for an asterisk if everyone's gonna have an asterisk. It's just part of the artificiality of it, along with never adjusting for inflation and not counting ticket sales.

Adjusting for inflation only makes sense for movies released in the early-mid 80s and later. Before that movies were re-released several times over the years, and often played in roadhouse theatres and fancier venues that charged several times what the average ticket price was at the time. The adjusted value for Gone with the Wind on BOM and other sites is total BS for instance.

Also, movies report grosses instead of ticket sales, because box office entertainment (theatre, opera, music concerts, etc) have always traditionally reported grosses. Primarily because tickets are priced differently depending on the seat and the venue.

Epic's opening isn't that good... Memorial day will help though.

Epic will probably be the #2 movie of the weekend. A $9M Friday puts it in a good position for a $45-50M gross over the 4-day weekend.
 
I know how the game is rigged, and I know why they rigged it that way, but there's really no reason not to count ticket sales instead of gross, especially once you take the inflation bullshit into account.

That said - I dont' think just dropping in a mathematical formula is any better a solution: It ignores all sorts of situations like the one you mentioned, along with the growth in entertainment alternatives and differing ways to actually watch the film. I agree that just using google calculator to say "SEE? This old movie is way more impressive at the box office" is bad.

If they cared about making this accurate (and they don't, the entire race exists solely for marketing purposes, and a means to secure extra column space and make news out of nothing at all) they would count tickets sold, as it's the best way to determine how many people actually consumed your product. But they don't, because headlines with millions and billions of dollars in them are more salacious.

Plus, most box-offices, especially once they became as automated as they currently are, count the number of tickets sold. Studios know. They just don't report them to the media. Because saying 50 million tickets sold isn't as impressive as saying 250 million dollars.
 

kswiston

Member
I know how the game is rigged, and I know why they rigged it that way, but there's really no reason not to count ticket sales instead of gross, especially once you take the inflation bullshit into account.

That said - I dont' think just dropping in a mathematical formula is any better a solution: It ignores all sorts of situations like the one you mentioned, along with the growth in entertainment alternatives and differing ways to actually watch the film. I agree that just using google calculator to say "SEE? This old movie is way more impressive at the box office" is bad.

If they cared about making this accurate (and they don't, the entire race exists solely for marketing purposes, and a means to secure extra column space and make news out of nothing at all) they would count tickets sold, as it's the best way to determine how many people actually consumed your product. But they don't, because headlines with millions and billions of dollars in them are more salacious.

Plus, most box-offices, especially once they became as automated as they currently are, count the number of tickets sold. Studios know. They just don't report them to the media. Because saying 50 million tickets sold isn't as impressive as saying 250 million dollars.

Unlike music CDs and videogames, movie tickets are not uniformly priced. Children pay substantially less than adults. Seeing the same movie in IMAX is going to cost you up to twice as much as seeing the same film in the same theatre on one of the smaller 2D screens. If people are willing to pay more for film A than they are film B, why should that not be accounted for?

Again, this same thing happens with broadway shows and concerts.
 
Video games and CDs aren't uniformly priced, either. Special Editions, Limited Editions, Online Versions...

Same with books. In fact, pretty much every form of media except for movies (in some cases, even home video) tells you how successful their product was by telling you how many people purchased it.

It's a rigged game, but I'm choosing to watch and play along anyway. :) I'm just saying I know that the reasons its played the way it is has nothing to do with highlighting accuracy, really. It's about marketing. Millions of dollars is a sexier number than millions of tickets. The entire reason we have a box-office horserace to follow PERIOD is that it's a nice way to get legitimate news to carry at least part of that marketing load FOR FREE, without having to explicitly pay them for it.
 

kswiston

Member
Video games and CDs aren't uniformly priced, either. Special Editions, Limited Editions, Online Versions...

Same with books. In fact, pretty much every form of media except for movies (in some cases, even home video) tells you how successful their product was by telling you how many people purchased it.

It's a rigged game, but I'm choosing to watch and play along anyway. :) I'm just saying I know that the reasons its played the way it is has nothing to do with highlighting accuracy, really. It's about marketing. Millions of dollars is a sexier number than millions of tickets.

Well, like I have been trying to say. Movies at theatres are treated as performances. You pay every time you watch a film at the theatre. Most performances (concerts, symphonies, musicals, etc) report grosses. All of the things you mention are commercial products, which are often reported in terms of units sold.
 
Well, like I have been trying to say. Movies at theatres are treated as performances. You pay every time you watch a film at the theatre. Most performances (concerts, symphonies, musicals, etc) report grosses. All of the things you mention are commercial products, which are often reported in terms of units sold.

Nah, of all your justifications, that one is the weakest. They have data for tickets sold, so tradition doesn't explain why they don't release it, especially when it used to be released alongside the amount of money made. But that was before "how much money did it make" became a legitimate factor when it came to word of mouth.

It really doesn't matter, man. :)
 
I would be interested to know how many theatres do both 10pm AND midnight showings. If they are doing one or the other, it's not really padding any more than including midnights is.

The theaters around here are doing them now, 9pm showings through 12am. It basically ruins the fun atmosphere midnight shows used to have. Iron Man 3 midnight was half full, and most of my friends went to earlier showings. Lame sauce.
 
The theaters around here are doing them now, 9pm showings through 12am. It basically ruins the fun atmosphere midnight shows used to have. Iron Man 3 midnight was half full, and most of my friends went to earlier showings. Lame sauce.

Yet, the more people know about the 9 or 10pm shows, that is when the big crowds will gather. It just needs time to become more ingrained in people's heads.
 

goku1693

Member
this may be odd to say, but I am really happy to see 42 do as good as its been doing. I was worried about it. Great to see its doing good!
 
Yet, the more people know about the 9 or 10pm shows, that is when the big crowds will gather. It just needs time to become more ingrained in people's heads.

Yeah yeah. We had a huge nerd argument about this in my group of friends. I just feel like it ruins the "special" feel of midnights when casuals (lol) can go see it at a normal time. It's supposed to be a huge nerd fest and a full theater going wild for a movie. If you can't stay up late then go see it on Friday with the regular people.
 

apana

Member
I am not sure about this but I have heard that studios make more money off of tickets sold in the US than they do in foreign markets.
 

suaveric

Member
As someone who is not quite a spring chicken anymore, I'm starting to like the 10pm openings. It's still a bit too late for most normal people on a Thursday night, so the crowd is mostly die-hards, but those two extra hours do make it much easier to get up and do something the next day.

I'm actually kinda pissed that Man of Steel seems to be sticking with a midnight opening. I'm getting too old for this shit!
 

kswiston

Member
The Hangover 3 made $42.4M over the three day weekend, and $54.2M since its debut on Thursday. Hangover 2 made $117M in the same amount of time.

The Great Gatsby made $13.7M in its 3rd weekend for a total of $117M. It should get pretty close to $150M.
 

kswiston

Member
Weekend Studio Estimates:

1) Fast and Furious 6 - $98.5M
2) The Hangover 3 - $42.4 - $54.2M total
3) Star Trek Into Darkness - $38M - $147M total
4) Epic - $34.2M
5) Iron Man 3 - $19.4M - $368M total
6) The Great Gatsby - $13.7M - $117M total
 
Weekend Studio Estimates:

1) Fast and Furious 6 - $98.5M
2) The Hangover 3 - $42.4 - $54.2M total
3) Star Trek Into Darkness - ??? (probably $37-39M)
4) Epic - $34.2M
5) Iron Man 3 - $19.4M - $368M total
6) The Great Gatsby - $13.7M - $117M total
Holy shit at FF. I did not think OW will be this big.
 

kswiston

Member
- Star Trek made $38M for a $147M total. The 2009 film was at $148M at the same point in its run. STiD's Worldwide number is now $258M.

- Including the early release last weekend in the UK, Fast 6 has made $177M overseas, for a worldwide total of $275M.

- Iron Man 3 is now at $1.142B worldwide, making it the fifth highest grossing film of all time.
 

Alrus

Member
Holy shit Fast Six already made 177m overseas, insane.

Fast 5 really moved that franchise from B-tier to blockbuster status.
 

siddx

Magnificent Eager Mighty Brilliantly Erect Registereduser
Its interesting, nobody here in Vietnam seems to know wtf Star Trek is (in regards to pre-reboot) but everyone I talked to was ridiculously excited for Into Darkness last weekend.
 

3N16MA

Banned
$158M OS gross this weekend for FF6 and $177M OS gross total. Opened bigger than IM3 in 21 markets and has a total $275,528,000 WW gross.
 
Is Star Trek really better than the commercials indicate? Because it looks like Mass Effect 3 with Sherlock Holmes as evil Kirk.
it's amazing. cumberbatch is a superb actor and the movie is very good. best movie to come out this year so far. I'm also really looking forward to superman to take its crown.
 

Akahige

Member
- Star Trek made $38M for a $147M total. The 2009 film was at $148M at the same point in its run. STiD's Worldwide number is now $258M.

- Including the early release last weekend in the UK, Fast 6 has made $177M overseas, for a worldwide total of $275M.

- Iron Man 3 is now at $1.142B worldwide, making it the fifth highest grossing film of all time.
gaddam
 

kswiston

Member
$158M OS gross this weekend for FF6 and $177M OS gross total. Opened bigger than IM3 in 21 markets and has a total $275,528,000 WW gross.

People are debating Iron Man vs Man of Steel, but I think that Fast 6 has a decent chance at taking the #2 spot for the summer worldwide. The last film grossed $400M overseas, and this one should have a healthy increase.
 

captive

Joe Six-Pack: posting for the common man
After Earth is an enigma. Will Smith is still a huge draw, especially overseas. Jaden Smith seems to be fairly popular, judging by the gross of The Karate Kid. But it's M. Night Shyamalan and the marketing hasn't been that great. I'll be there for Gary Whitta, but I don't think it's going to be very successful. Then again, it's pretty free and clear until Man of Steel, so it might have decent legs.

whitta wrote it?

total not see for me.


this may be odd to say, but I am really happy to see 42 do as good as its been doing. I was worried about it. Great to see its doing good!
its a fantastic movie.

I have no intention of watching 42 in theatres, but I'm glad that a "black" movie that isn't tied to Tyler Perry is doing so well in the bo
i dont really consider 42 a "black" movie. In fact when I saw it the theater was almost sold out and it was 95% white people.

when i think of a "black" movie, i think of stupid shit like dont be a menace... the friday movies etc.
 
Status
Not open for further replies.
Top Bottom